Fashion Store-La Palette-Fashion Retail by Firki Studio

Firki Studio Demonstrates The Fashion Store-La Palette Fashion Retail

Firki Studio, the lead designer of the award winning work Award Winning Fashion Store - La Palette Fashion Retail illustrates, Inspired by the fashion brand, the design uses embroidery hoops as a metaphor to unify the entire space in an elegant manner. An inexpensive material such as hoops were used ironically to create a rich Indian aesthetic. By training local artisans to follow a modular system, the hoops were arrayed carefully to generate a range of patterns that would form visual enclosures, enabling one to celebrate the craft of embroidery throughout the journey. Lighting played an important role in replicating these patterns as shadows forming sharp textures creating a dramatic backdrop to the gallery. .

Fashion Store-La Palette-Fashion Retail by Firki Studio Images:

VIA: http://competition.adesignaward.com/design.php?ID=52981

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